About us
In 2010 we became aware of the conditions in the pet supplies market - at that time completely unfamiliar with the industry - because of our own cats. We fulfilled our dream of having our own cats and gave RUDI & KARLI from the animal shelter a new home. We had to buy a scratching post, a cat toilet and other accessories. But something irritated us when we saw this furniture. It was the design and the materials used. We were convinced that it could be better. We set to work. Carsten first wrote a business plan and built the first prototypes. Anja prepared the distribution. Our new cat accessories were to have a modern, reduced design with all their functionality, not too special or too playful.
Pet supplies have changed. The cat has gone from being a mouser to a loyal companion and partner. We want to make them happy, because if the cat is happy, the human being is happy. So we could contribute to revolutionise the cat world, because we develop, produce and distribute our own cat accessories worldwide. We are the innovation leader in this niche in Europe and have invented and established the area for modern and high-quality cat accessories! From the very beginning, it was important to us to start with a product range and not just with individual products. It was clear from the start that we produce here in Germany.
What is particularly important to us in what we do? It's the proximity to our customers and the feedback from the stylecats family. They are the energy that drives us. Our collection philosophy and diversity combined with our unique product features form our foundation.
We are the first company in the entire pet market to produce a sustainability report and to present eco-balances. Why do we do this? We are not creating a marketing story, but we work transparently and do this out of conviction. Our doors are open and everyone is invited to look behind the scenes of our production. And we are the first company in the pet market to conduct research with the Hanover University of Applied Sciences and Arts. It took two years from the idea to the realisation, the development time of the products, the search for suitable production partners or the entire network and the implementation of our first online shop. All beginnings were difficult, but on 2.1.2013 our online shop went online on time. We received the first feedbacks. "You want to produce cat accessories in Germany and sell them directly online? That's much too expensive and too special, it won't work". We heard that a lot and were partly surprised. At that time, experts were of the opinion that you can't sell furniture nationwide via e-commerce. We didn't let ourselves be put off, because it was clear to us that people were already waiting for beautiful cat furniture. And not only in Germany, but all over Europe.
Where does stylecats stand today?
We have realised our vision and are now a full-range supplier with an incomparable collection for cats. We have remained true to ourselves and produce exclusively in Germany.
Our head office is in Hanover and all our designs are made there.
We partly develop our own manufacturing methods and make them available to our production partners. In our fulfilment centre in Hanover, the products are finalised, commissioned and packed ready for dispatch. There are also products that are shipped directly from external production facilities. The advantage is the shorter transport route to the customer to keep emissions low.
What speaks for stylecats?
We consciously make sure that we only use high-quality materials. It is our wish to offer our customers a long-lasting product in a timeless design.
Elements that are subject to heavy use, for example scratching elements on the trunk or pads, are always replaceable. They are subject to heavy use through interaction with the cats. With our scratching furniture, we offer the decisive advantage that you do not have to replace the entire scratching post when it wears out.
Plastic waste is a huge problem, which is why we have used cardboard packaging without exception since our company was founded. Our rate of returns is very low, but if one does arrive, it is either offered as B-goods for the next customer or we donate it to animal shelters, primarily to the animal shelter in Hanover-Langenhagen. Since 2013, we have equipped several rooms there for the cats living there.
The entire distribution is controlled in our head office in Hanover. Our image creation and also the writing of all texts are completely in our hands. Smaller service contracts - such as courier trips and deliveries to our customers - we award without exception to small regional drivers in order to support the local economy.
Our Brand Store is located in the centre of Hanover. Everyone who wants to experience and touch the world of stylecats is invited here. Here you are not only welcomed by friendly people, but also by the two very dedicated Russian Blue consultant cats Dimi and Toni. They demonstrate their favourite products and are happy to be cuddled and pampered with cat treats in the meantime.
What we stand for
We are a family business and as such we stand for fair working conditions and production in Germany. We attach great importance to fairness and a strong environmental awareness.
We want people to see satisfied customers in their cats when they look at our products and bring a smile to their faces. We stand for quality, innovation and excellent design. Our vision is for stylecats cat furniture to enter cat households worldwide.
About us In 2010 we became aware of the conditions in the pet supplies market - at that time completely unfamiliar with the industry - because of our own cats. We fulfilled our dream of...
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In 2010 we became aware of the conditions in the pet supplies market - at that time completely unfamiliar with the industry - because of our own cats. We fulfilled our dream of having our own cats and gave RUDI & KARLI from the animal shelter a new home. We had to buy a scratching post, a cat toilet and other accessories. But something irritated us when we saw this furniture. It was the design and the materials used. We were convinced that it could be better. We set to work. Carsten first wrote a business plan and built the first prototypes. Anja prepared the distribution. Our new cat accessories were to have a modern, reduced design with all their functionality, not too special or too playful.
Pet supplies have changed. The cat has gone from being a mouser to a loyal companion and partner. We want to make them happy, because if the cat is happy, the human being is happy. So we could contribute to revolutionise the cat world, because we develop, produce and distribute our own cat accessories worldwide. We are the innovation leader in this niche in Europe and have invented and established the area for modern and high-quality cat accessories! From the very beginning, it was important to us to start with a product range and not just with individual products. It was clear from the start that we produce here in Germany.
What is particularly important to us in what we do? It's the proximity to our customers and the feedback from the stylecats family. They are the energy that drives us. Our collection philosophy and diversity combined with our unique product features form our foundation.
We are the first company in the entire pet market to produce a sustainability report and to present eco-balances. Why do we do this? We are not creating a marketing story, but we work transparently and do this out of conviction. Our doors are open and everyone is invited to look behind the scenes of our production. And we are the first company in the pet market to conduct research with the Hanover University of Applied Sciences and Arts. It took two years from the idea to the realisation, the development time of the products, the search for suitable production partners or the entire network and the implementation of our first online shop. All beginnings were difficult, but on 2.1.2013 our online shop went online on time. We received the first feedbacks. "You want to produce cat accessories in Germany and sell them directly online? That's much too expensive and too special, it won't work". We heard that a lot and were partly surprised. At that time, experts were of the opinion that you can't sell furniture nationwide via e-commerce. We didn't let ourselves be put off, because it was clear to us that people were already waiting for beautiful cat furniture. And not only in Germany, but all over Europe.
Where does stylecats stand today?
We have realised our vision and are now a full-range supplier with an incomparable collection for cats. We have remained true to ourselves and produce exclusively in Germany.
Our head office is in Hanover and all our designs are made there.
We partly develop our own manufacturing methods and make them available to our production partners. In our fulfilment centre in Hanover, the products are finalised, commissioned and packed ready for dispatch. There are also products that are shipped directly from external production facilities. The advantage is the shorter transport route to the customer to keep emissions low.
What speaks for stylecats?
We consciously make sure that we only use high-quality materials. It is our wish to offer our customers a long-lasting product in a timeless design.
Elements that are subject to heavy use, for example scratching elements on the trunk or pads, are always replaceable. They are subject to heavy use through interaction with the cats. With our scratching furniture, we offer the decisive advantage that you do not have to replace the entire scratching post when it wears out.
Plastic waste is a huge problem, which is why we have used cardboard packaging without exception since our company was founded. Our rate of returns is very low, but if one does arrive, it is either offered as B-goods for the next customer or we donate it to animal shelters, primarily to the animal shelter in Hanover-Langenhagen. Since 2013, we have equipped several rooms there for the cats living there.
The entire distribution is controlled in our head office in Hanover. Our image creation and also the writing of all texts are completely in our hands. Smaller service contracts - such as courier trips and deliveries to our customers - we award without exception to small regional drivers in order to support the local economy.
Our Brand Store is located in the centre of Hanover. Everyone who wants to experience and touch the world of stylecats is invited here. Here you are not only welcomed by friendly people, but also by the two very dedicated Russian Blue consultant cats Dimi and Toni. They demonstrate their favourite products and are happy to be cuddled and pampered with cat treats in the meantime.
What we stand for
We are a family business and as such we stand for fair working conditions and production in Germany. We attach great importance to fairness and a strong environmental awareness.
We want people to see satisfied customers in their cats when they look at our products and bring a smile to their faces. We stand for quality, innovation and excellent design. Our vision is for stylecats cat furniture to enter cat households worldwide.
